Category: Development Work

4 Ways I Use Twitter in Alumni/Development Work
Twitter can be an extremely powerful tool in alumni/development work, both in terms of alumni engagement and one’s own professional development, but only when you understand the nature of the medium and what it can and cannot do.

Thanking Donors: Is There Such a Thing as Too Much?
Saying thank-you is a critical part of donor stewardship, but it can be overdone. A carefully crafted donor recognition plan ensures that donors get appreciated consistently and in just the right ways.

3 Things No Social Media Toolkit Should Be Without
Many alumni and friends are ready to help spread the word about your next online giving day, but in order for them to be effective, you must provide them with the right guidance and tools.