Tag: annual giving

Student Satisfaction and Alumni Giving: 7 Strategies for Engagement
There is a strong correlation between student satisfaction and alumni giving. Here are 7 ways advancment can help ensure greater student satisfaction on campus.

5 Books I Put on My “Read Immediately List” in 2020
My “read immediately” list is far longer than what I will be able to get to in a lifetime, and that is how it should be. There were, however, some titles that made a real difference in 2020.

What Gets Read First In Direct Mail Appeals
Direct mail appeals are unlike other forms of writing, and people do not read them the way they would other correspndence. Are you including a P.S. line in all your direct mail appeals? If you are not, you need to. Here is why…