Alumni/Development work is always and everywhere about relationships. Relationships take time to build and are based on trust. Building trust by honoring donor intent might seem like good old-fashioned common sense. The problem is, common sense isn’t so common anymore.
Any philanthropy professional worth his or her salt is, or should be, on intimate terms with the Donor Bill of Rights. It outlines the backbone of trust, which lies at the heart of all philanthropy, and organizations who ignore these tenets do so at their peril.