For better or worse, nonprofit organizations can and do share their mailing lists with other organizations. The decision to share or not is one that should not be taken lightly, and there are at least three major considerations that need to be addressed.
It ought to go without saying. When someone offers you something, and you accept it, you say, “thank you.” It’s just common sense, and yet it never ceases to amaze how uncommon common sense has become. Sadly, many nonprofits act like pigs at the proverbial trough, greedily snorting up all the resources donors put in front of them without ever acknowledging the generosity of their gifts.
Donors can only evaluate an organization’s ability to operate ethically if they have reasonable access to information about who the leaders are, and their operational track record. For this reason, the Donor’s Bill of Rights calls for organizations to be open about the identities of their board members.
Alumni/Development work is always and everywhere about relationships. Relationships take time to build and are based on trust. Building trust by honoring donor intent might seem like good old-fashioned common sense. The problem is, common sense isn’t so common anymore.
Any philanthropy professional worth his or her salt is, or should be, on intimate terms with the Donor Bill of Rights. It outlines the backbone of trust, which lies at the heart of all philanthropy, and organizations who ignore these tenets do so at their peril.
There is a strong correlation between student satisfaction and alumni giving. Here are 7 ways advancment can help ensure greater student satisfaction on campus.
Saying thank-you is a critical part of donor stewardship, but it can be overdone. A carefully crafted donor recognition plan ensures that donors get appreciated consistently and in just the right ways.